diff --git a/openvino_xai/__init__.py b/openvino_xai/__init__.py
index 7664848e..1982a2c6 100644
--- a/openvino_xai/__init__.py
+++ b/openvino_xai/__init__.py
@@ -5,8 +5,8 @@
 """
 
 
+from .api.api import insert_xai
 from .common.parameters import Method, Task
 from .explainer.explainer import Explainer
-from .inserter import insert_xai
 
 __all__ = ["Explainer", "insert_xai", "Method", "Task"]
diff --git a/openvino_xai/api/__init__.py b/openvino_xai/api/__init__.py
new file mode 100644
index 00000000..e391405c
--- /dev/null
+++ b/openvino_xai/api/__init__.py
@@ -0,0 +1,10 @@
+# Copyright (C) 2023-2024 Intel Corporation
+# SPDX-License-Identifier: Apache-2.0
+"""
+Finctional API.
+"""
+from openvino_xai.api.api import insert_xai
+
+__all__ = [
+    "insert_xai",
+]
diff --git a/openvino_xai/api/api.py b/openvino_xai/api/api.py
new file mode 100644
index 00000000..d1e89924
--- /dev/null
+++ b/openvino_xai/api/api.py
@@ -0,0 +1,51 @@
+# Copyright (C) 2024 Intel Corporation
+# SPDX-License-Identifier: Apache-2.0
+
+import openvino.runtime as ov
+
+from openvino_xai.common.parameters import Task
+from openvino_xai.common.utils import IdentityPreprocessFN, has_xai, logger
+from openvino_xai.inserter.parameters import InsertionParameters
+from openvino_xai.methods.factory import WhiteBoxMethodFactory
+
+
+def insert_xai(
+    model: ov.Model,
+    task: Task,
+    insertion_parameters: InsertionParameters | None = None,
+) -> ov.Model:
+    """
+    Function that inserts XAI branch into IR.
+
+    Usage:
+        model_xai = openvino_xai.insert_xai(model, task=Task.CLASSIFICATION)
+
+    :param model: Original IR.
+    :type model: ov.Model | str
+    :param task: Type of the task: CLASSIFICATION or DETECTION.
+    :type task: Task
+    :param insertion_parameters: Insertion parameters that parametrize white-box method,
+        that will be inserted into the model graph (optional).
+    :type insertion_parameters: InsertionParameters
+    :return: IR with XAI branch.
+    """
+
+    if has_xai(model):
+        logger.info("Provided IR model already contains XAI branch, return it as-is.")
+        return model
+
+    method = WhiteBoxMethodFactory.create_method(
+        task=task,
+        model=model,
+        preprocess_fn=IdentityPreprocessFN(),
+        insertion_parameters=insertion_parameters,
+        prepare_model=False,
+    )
+
+    model_xai = method.prepare_model(load_model=False)
+
+    if not has_xai(model_xai):
+        raise RuntimeError("Insertion of the XAI branch into the model was not successful.")
+    logger.info("Insertion of the XAI branch into the model was successful.")
+
+    return model_xai
diff --git a/openvino_xai/inserter/__init__.py b/openvino_xai/inserter/__init__.py
index 109e8a05..1a5fca3a 100644
--- a/openvino_xai/inserter/__init__.py
+++ b/openvino_xai/inserter/__init__.py
@@ -3,7 +3,6 @@
 """
 Interface for inserting XAI branch into OV IR.
 """
-from openvino_xai.inserter.inserter import insert_xai
 from openvino_xai.inserter.parameters import (
     ClassificationInsertionParameters,
     DetectionInsertionParameters,
@@ -11,7 +10,6 @@
 )
 
 __all__ = [
-    "insert_xai",
     "InsertionParameters",
     "ClassificationInsertionParameters",
     "DetectionInsertionParameters",
diff --git a/openvino_xai/inserter/inserter.py b/openvino_xai/inserter/inserter.py
index f34d0fee..b7f5c1d4 100644
--- a/openvino_xai/inserter/inserter.py
+++ b/openvino_xai/inserter/inserter.py
@@ -4,57 +4,7 @@
 import openvino.runtime as ov
 from openvino.preprocess import PrePostProcessor
 
-from openvino_xai import Task
-from openvino_xai.common.utils import (
-    SALIENCY_MAP_OUTPUT_NAME,
-    IdentityPreprocessFN,
-    has_xai,
-    logger,
-)
-from openvino_xai.inserter.parameters import InsertionParameters
-
-
-def insert_xai(
-    model: ov.Model,
-    task: Task,
-    insertion_parameters: InsertionParameters | None = None,
-) -> ov.Model:
-    """
-    Function that inserts XAI branch into IR.
-
-    Usage:
-        model_xai = openvino_xai.insert_xai(model, task=Task.CLASSIFICATION)
-
-    :param model: Original IR.
-    :type model: ov.Model | str
-    :param task: Type of the task: CLASSIFICATION or DETECTION.
-    :type task: Task
-    :param insertion_parameters: Insertion parameters that parametrize white-box method,
-        that will be inserted into the model graph (optional).
-    :type insertion_parameters: InsertionParameters
-    :return: IR with XAI branch.
-    """
-    from openvino_xai.methods.factory import WhiteBoxMethodFactory
-
-    if has_xai(model):
-        logger.info("Provided IR model already contains XAI branch, return it as-is.")
-        return model
-
-    method = WhiteBoxMethodFactory.create_method(
-        task=task,
-        model=model,
-        preprocess_fn=IdentityPreprocessFN(),
-        insertion_parameters=insertion_parameters,
-        prepare_model=False,
-    )
-
-    model_xai = method.prepare_model(load_model=False)
-
-    if not has_xai(model_xai):
-        raise RuntimeError("Insertion of the XAI branch into the model was not successful.")
-    logger.info("Insertion of the XAI branch into the model was successful.")
-
-    return model_xai
+from openvino_xai.common.utils import SALIENCY_MAP_OUTPUT_NAME
 
 
 def insert_xai_branch_into_model(
diff --git a/tests/integration/test_classification.py b/tests/integration/test_classification.py
index cbbfe972..f6ac8a67 100644
--- a/tests/integration/test_classification.py
+++ b/tests/integration/test_classification.py
@@ -8,7 +8,7 @@
 import openvino.runtime as ov
 import pytest
 
-import openvino_xai as xai
+import openvino_xai.api.api as xai
 from openvino_xai.common.parameters import Method, Task
 from openvino_xai.common.utils import has_xai, retrieve_otx_model
 from openvino_xai.explainer.explainer import Explainer
diff --git a/tests/unit/common/test_utils.py b/tests/unit/common/test_utils.py
index 70f2fdc1..d5bec2a6 100644
--- a/tests/unit/common/test_utils.py
+++ b/tests/unit/common/test_utils.py
@@ -5,9 +5,9 @@
 
 import openvino.runtime as ov
 
+from openvino_xai.api.api import insert_xai
 from openvino_xai.common.parameters import Task
 from openvino_xai.common.utils import has_xai, retrieve_otx_model
-from openvino_xai.inserter.inserter import insert_xai
 from tests.integration.test_classification import DEFAULT_CLS_MODEL
 
 DARA_DIR = Path(".data")
diff --git a/tests/unit/explanation/test_explainer.py b/tests/unit/explanation/test_explainer.py
index a1407bb7..ea2119b0 100644
--- a/tests/unit/explanation/test_explainer.py
+++ b/tests/unit/explanation/test_explainer.py
@@ -7,6 +7,7 @@
 import openvino.runtime as ov
 import pytest
 
+from openvino_xai.api.api import insert_xai
 from openvino_xai.common.parameters import Task
 from openvino_xai.common.utils import retrieve_otx_model
 from openvino_xai.explainer.explainer import Explainer
@@ -16,7 +17,6 @@
     TargetExplainGroup,
 )
 from openvino_xai.explainer.utils import get_postprocess_fn, get_preprocess_fn
-from openvino_xai.inserter.inserter import insert_xai
 from openvino_xai.inserter.parameters import ClassificationInsertionParameters
 from tests.unit.explanation.test_explanation_utils import VOC_NAMES
 
diff --git a/tests/unit/insertion/test_insertion.py b/tests/unit/insertion/test_insertion.py
index ca46fc2a..c0a3e722 100644
--- a/tests/unit/insertion/test_insertion.py
+++ b/tests/unit/insertion/test_insertion.py
@@ -4,7 +4,7 @@
 import pytest
 from openvino import runtime as ov
 
-from openvino_xai import insert_xai
+from openvino_xai.api.api import insert_xai
 from openvino_xai.common.parameters import Method, Task
 from openvino_xai.common.utils import has_xai, retrieve_otx_model
 from openvino_xai.inserter.parameters import DetectionInsertionParameters